Learn the latest technology and skills to attract online customers and optimize sales through website design, branding, SEO, and analytics.
What you will learn
- Develop your ecommerce skills as you learn how to launch your own webstore considering a variety of ecommerce platform options, website structure, design principles, branding, sales, and contractor hiring.
- Gain the actionable skills needed to optimize and enhance the day-to-day operations of an ecommerce business through cart functionality manipulation and data analysis.
- Learn the technical skills and design elements needed to create a high converting ecommerce website, including how to implement online sales strategies to increase revenue, formulate forecasting strategies for increasing traffic, and interpret complex website metrics and use them to make data-driven decisions.
What to expect
Classes may be offered face-to-face, fully online, or through a blended delivery model, by instructors who are working in a field related to the course content.
Instruction will emphasize practical skill and knowledge development through interactive and collaborative learning activities.
Fees and other costs
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* Fees are approximate and subject to change with the approval of VCC's Board of Governors. Students are required to pay any applicable fee increases. Application and assessment fees are non-refundable.
Any refunds are issued according to VCC's refund policy.